Through sophisticated products and services
Providing healthy and beautiful hair to people all over the world.

About Us

From Japanese culture to world culture. A challenge to color the next 100 years.

As a specialized manufacturer of hair cosmetics centered on hair color, we are promoting the strengthening of product development, production and marketing capabilities in order to increase our market share not only in Japan but also in the global market.

Commercial hair color
Japan share



117 years

Consolidated sales

52.5 billion yen

 INTAGE SRI + Hair Color Market
Cumulative sales amount from January 2021 to December 2021

Our Brands

Press Release